8.10 M-commerce and applications
M-commerce, short for mobile commerce, refers to the use of mobile devices, such as smartphones and tablets, for conducting various types of commercial transactions. It has become a significant and rapidly growing component of e-commerce, allowing consumers to shop, pay, and interact with businesses and services through mobile apps and mobile-optimized websites. Below are some common applications and use cases of m-commerce:
- Mobile shopping apps
- Mobile payments
- In-store mobile payments
- Mobile banking and financial services
- Peer-to-peer payments
- Mobile ticketing and reservations
- Food delivery and ordering
- Ride-sharing and transportation
- Mobile wallets for loyalty programs
